Clay

Clay is a sophisticated AI-powered platform designed to enhance the scale and precision of creative outbound marketing efforts by utilizing the strengths of over 50 data sources, live web scraping, and artificial intelligence technology. Clay enables users to craft highly personalized outreach campaigns aimed at specific individuals, significantly improving the likelihood of securing more appointments.

The platform boasts a suite of tools and features that bolster the effectiveness of outbound initiatives. Users tap into a broad spectrum of data providers to collect pertinent lead information such as current job openings, technology stack specifics, and the latest company updates. Clay empowers users to pinpoint unique company attributes, like a commitment to remote working or adherence to SOC II standards, and to conduct keyword searches directly on company websites.

Clay's comprehensive contact database provides users with the means to unearth emails and phone numbers from diverse sources, encompassing LinkedIn and Twitter profiles, as well as local business directories. The platform seamlessly integrates with widely-used CRM systems, enhancing CRM functionality with powerful automated prospecting tools.

Further harnessing the power of AI, Clay assists users in generating bespoke emails, crafting messages, and automating the company research process. It comes equipped with features that enrich lead data, track job transitions, and evaluate leads using keyword-focused scoring systems and various metrics.

Endorsed by more than 50,000 leading teams, Clay offers a 14-day pro trial, inviting prospective users to explore its extensive capabilities. With its adaptable nature and breadth of features, Clay is crafted to refine outbound marketing strategies and to make lead generation workflows more efficient.